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Digital Training for Organizations in the Cultural Heritage Sector

Deadline: May 31st, 2021

DigiTraining is a capacity building programme that will provide a large number of cultural heritage institutions with new digital skills and the management tools to deal and benefit from them. The Programme is structured in 3 levels: your organisation can apply only for the General programme, or decide to go further through the Specific, and then Qualified programme.

The General Programme will provide 60 organisations with a combined training on digital and audiovisual technology, as well as on digital-related management. It will be specifically conceived for cultural heritage institutions, to improve the experience of their audience, to better confront management challenges including data management, and to increase the monetisation options for their organisations.

The Specific Programme provides a further step: up to 6 organisations will be mentored through a specific training programme resulting in a strongly increased capacity in digital skills as well as in strategy and management tools to deal with them.

Finally, through the Qualified Programme a maximum of 3 selected organisations will benefit at no cost from the production of a virtual or augmented reality audiovisual project specifically adapted to their mission and narrative, together with the strategic and managerial advice to best integrate it in their activities.

DigiTraining activities will combine the technological dimension with the strategic and managerial aspects of digital innovation through a series of activities provided by highly experienced organizations.

The General Programme will combine a series of online activities intended to permit the beneficiaries to better relate their content to digital and audiovisual communication, confront technical problem-solving, and address the management, monetisation and audience challenges linked to a better understanding and usage of digital capabilities and digital tools in their organisations They will include online training through the project’s eLearning platform, live sessions, videos and practical tools for producing digital content. Activities will combine online training in the form of synchronous sessions (lectures, workshops) and a number of hours as self-study and practical activities.

The Specific Programme will provide the selected beneficiaries with a tailor-made analysis of their needs and capabilities regarding the digital innovation at the service of their mission. Activities will include a focus on the creation of AV content with more advanced lectures and additional hands-on consultation and tutoring per organisation. By the end of the Programme, on-site meetings with the participant organisations may take place.

Finally, the Qualified Programme will offer selected organisations the benefit of a tailor-made virtual or augmented reality audiovisual production. Activities will be held online and on-site depending on needs and circumstances. An estimation of time to be allocated by attendants will range between a total of 55 to 70 hours, including defining the historic and creative script; ongoing feedback and reviews; integration, installation and training; set up of the installation and preparation for its maintenance by the beneficiary on an ongoing basis.

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